S1 · 144 SKS · English · BAN-PT

Visual Communication Design

Empowering future visual communicators to become innovative, globally minded design leaders through cutting-edge creative technologies including Generative AI.

144 SKS

TOTAL CREDITS

4 Years

DURATION

ENGLISH

LANGUAGE

BAN-PT

ACCREDITATION

PROGRAM DETAILS

Program Overview

PROGRAM

Visual Communication and Design

DEGREE

S1 / Bachelor (Undergraduate)

TOTAL CREDITS

144 SKS · LA 72 + VCD 72

LANGUAGE

English / Indonesian

COORDINATOR

Dr. Andreas James Darmawan, S.Sn., M.Sn.

CONTACT

[email protected] · +62 851-5673-4235

ROOM

M306

Why Visual Communication Design ?

01

Future-Proof & AI-Integrated Curriculum

Merges foundational design principles with modern digital workflows — covering AI-driven tools, UI/UX, motion graphics, and experimental visual media.

02

Global Academic Environment

Delivered in an international standard setting with English as the medium of instruction, preparing students for both global and regional creative industries.

03

Project-Based & Industry-Connected Learning

Emphasizes hands-on practical application, real-world client briefs, portfolio exhibitions, and direct industry engagements throughout the study.

ACADEMIC JOURNEY

4 - Year Learning Journey

YEAR 1

Foundations & Visual Literacy

Master the core principles of visual art, color theory, typography, observational drawing, manual technique, and introductory digital design software.

YEAR 2

Core Specialization & AI Workflow

Deepen knowledge in branding, UI/UX design, motion graphics, digital illustration, and the ethical integration of Generative AI tools in creative ideation

YEAR 3

Experiential & Industry Application

Engage in real-world client projects, specialized media exploration, industry internships (MBKM), and community service initiatives.

YEAR 4

Capstone Project & Professional Launch

Execute a final capstone design project, showcase work at the annual portfolio exhibition, and transition into professional practice or creative entrepreneurship.

CURRICULUM

Curriculum Overview

LA Required LA Language LA Elective VCD Lab VCD Theory VCD Studio VCD Field VCD Elective VCD Core
CODE
COURSE NAME
SKS
LA(R)
Religion

Examines the essence of religiosity, tolerance, and peaceful coexistence among diverse faith communities.

2
LA(R)
Citizenship

Explores Indonesian identity, Pancasila, the 1945 Constitution, and the rights and duties of citizens in a democratic society.

2
LA(R)
Indonesian Language

Develops academic Indonesian language skills for writing scientific papers and delivering presentations.

2
LA(R)
Global Leadership Development 1

Builds self-awareness and faith-based leadership values to prepare students as transformational leaders.

2
LA(L)
College English 1

Builds foundational English proficiency in reading, writing, listening, and speaking for academic and professional success.

7
LA(R)
Computer Basic 1

Introduces the history of computing, IoT, and big data to build digital literacy and problem-solving skills.

2
VCD(L)
Form Drawing

Trains technical and intuitive drawing fundamentals to accurately render 3D form, volume, proportion, lighting, and perspective.

3
Total 20
CODE
COURSE NAME
SKS
LA(R)
Pancasila

Covers the foundational philosophy of Pancasila, citizenship, democracy, and Indonesia's governmental system.

2
LA(R)
Global Leadership Development 2

Develops practical leadership skills through biblical principles and insights from experienced leaders.

2
LA(L)
College English 2

Strengthens academic English skills through advanced reading, writing, listening, and speaking practice.

7
LA(R)
Computer Basic 2 (Multimedia)

Teaches practical digital skills using Google Workspaces and image/video editing tools.

2
LA(E)
Style and Esthetic

Explores the evolution of visual style, philosophical beauty, and aesthetic principles across art and design history.

2
LA(E)
Culture in Art Review

Critical analysis of art and design within cultural, social, and historical contexts.

2
VCD(L)
Human Drawing

Develops skills in drawing human anatomy, dynamic gestures, expressions, and proportions.

3
Total 20
CODE
COURSE NAME
SKS
LA(E)
Individual Behavior

Explores how individual attitudes, personality, motivation, and behavior influence performance and interactions in organizations.

2
LA(E)
Entrepreneurship
2
VCD(F)
Creative Industry

Explores how creativity, business, and communication work together within the creative industry.

2
VCD(T)
Visual Narrative Design

Teaches visual storytelling through screen sequencing, composition, and narrative pacing.

3
VCD(T)
Vector Design

Master vector-based graphics creation, precise digital illustration, iconography, and visual communication.

3
VCD(F)
Photography

Covers lighting techniques, visual composition, concept creation, and professional camera operation.

3
VCD(E)
Bitmap in Design

Focuses on pixel-based image processing, digital photo retouching, and advanced raster composition.

3
VCD(C)
Visual Elements and Principles

Develops understanding of core design elements and 2D composition rules to build balanced, high-impact visuals.

3
Total 21
CODE
COURSE NAME
SKS
LA(E)
Introduction of Metaverse

Explores the basic concepts, technologies, and applications of the metaverse and their impact on business and society.

3
LA(E)
Public Speaking

Builds confidence and skill in delivering clear, engaging speeches in academic and professional settings.

2
LA(E)
Introduction to Life Science

Explores basic concepts of life science, including living organisms, ecosystems, and their relationship with the environment.

2
VCD(T)
Hermeneutic and Semiotic

Studies sign systems and visual interpretation of theories to analyze how messages are constructed and decoded.

2
VCD(T)
Typography

Explores type anatomy, hierarchy, grid systems, and legibility across print and digital media.

3
VCD(F)
Audio Visual

Introduces video recording, sound design, and audio-video editing to produce concise time-based media.

3
VCD(E)
Asset and Character Design

Teaches character development and supporting asset creation for animation, gaming, and interactive media.

3
VCD(C)
Visual Informatif and Persuasive

Covers designing visual communication for graphics and advertising to influence audience behavior.

3
Total 21
CODE
COURSE NAME
SKS
LA(L)
Korean Language 1

Establishes foundational Korean language skills for daily conversation and basic literacy.

2
LA(E)
Design Thinking

Applies human-centered design methods through empathy mapping, problem definition, ideation, and prototyping.

2
VCD(T)
Self Branding

Builds skills in creating a professional creative identity and building personal branding strategies.

2
VCD(T)
Social Media Specialist

Teaches content planning, audience analysis, and digital campaign management across social platforms.

2
VCD(F)
Motion Graphic Design

Combines graphic design, typography, and audio into dynamic moving visual elements.

3
VCD(F)
Motion Pictures in Design

Studies visual storytelling, visual direction, and animation techniques for design applications.

2
VCD(E)
Basic Animation

Focuses on the basic principles of animation bringing objects and characters to life.

2
VCD(C)
Systematic Visual Identity

Covers comprehensive brand identity systems from logo creation to brand guidelines and multi-platform applications.

3
Total 18
CODE
COURSE NAME
SKS
LA(L)
Korean Language 2

Enhances Korean language fluency and literacy for everyday communication and cultural understanding.

2
LA(E)
Japanese Popular Culture

Explores contemporary Japanese popular culture and its influence on society, media, and global culture.

2
LA(E)
Career Development

Guides students in building career plans through self-reflection, job search strategies, and professional networking.

2
LA(E)
Philosophy in Design

Examines philosophical foundations and professional ethics in design to cultivate socially responsible design thinking.

2
VCD(E)
A.I. Implementation Design

Integrates Generative AI into creative workflows, visual asset production, and modern design pipelines.

3
VCD(F)
Post Production

Master advanced video editing, professional color grading, visual effects, and final audio mixing.

3
VCD(E)
Advanced Animation

Develops complex animation techniques including character rigging and expressive movement.

3
VCD(C)
UI/UX in Design

Covers UI/UX design for apps and websites, grounded in user research, usability testing, and accessibility principles.

3
Total 20
CODE
COURSE NAME
SKS
LA(R)
Research Proposal

Guides the preparation of a structured and comprehensive research or design proposal.

3
LA(E)
Interpret and Web Principal

Introduces fundamental concepts of the internet, web technologies, and how web-based systems work.

3
LA(E)
Cross-Cultural Communication

Explores communication across cultures and develops skills for effective interaction in diverse global environments.

2
VCD(C)
Qualitative Journal Writing

Trains qualitative academic writing to transform research findings into publishable journal articles.

3
Total 11
CODE
COURSE NAME
SKS
LA(R)
L.I.F.E Experience Program

Experiential learning across disciplinary community outreach applying ethical leadership in real-world contexts.

5
VCD(C)
VCD Final Project

The capstone design project where students execute a comprehensive, independent design solution.

4
Total 9

CAREER PATHS

Where Graduates Go

Creative Design

Art Director — Lead the creative direction and visual style of projects. UI/UX Designer — Design user-friendly digital interfaces and experiences. Brand Identity Specialist — Develop visual identities that represent a brand. Illustrator — Create original visual artwork for various creative projects.

Digital & Media

Motion Graphic Designer — Create animated visuals and graphics for digital media. Creative Content Creator — Produce engaging visual and multimedia content. AI-Creative Specialist — Use AI tools to develop and enhance creative concepts and designs.

Business & Entrepreneurship

Entrepreneur in Creative Industries — Build and manage businesses in the creative industry.

KEY COMPETENCIES

Strategic Design Thinking · Visual Storytelling · Industry-Standard AI Tools · Cross-Cultural Communication · Adaptive Problem Solving

EXPERIENTIAL LEARNING

Learn by Doing

01

Industry Internships

On-site placements at creative agencies, branding studios, tech startups, and media houses through the MBKM program.

02

Real-Client Projects

Live case studies and design consulting for industry partners and local MSMEs throughout the study period.

03

D'ceartive Exhibition

Annual national design competition, portfolio exhibition, and design seminar held every even semester.

04

Field Trips

Industry and creative studio visits conducted every odd semester to connect students with professional practice.

OUR EDUCATORS

Meet the Faculty

D

Dr. Andreas James Darmawan, S.Sn., M.Sn., ACP., CDM.

Department Head

Fundamental Design · Design Philosophy · Social Media Design · Generative AI · Design Research

P

Peter Min Hyuk Yoo, B.F.A. M.F.A.

Academic Advisor

Design Computerization · Photography · Videography · Animation

E

Elizabeth Jessica Sentani, S.Sn, M.A.

Lecture

Design Thinking · Methodology Design · UI/UX Design

S

Samuel Rihi Hadi Utomo, S.Ds., M.A.

Lecture

Typography · Photography · Motion Picture · Motion Graphic

W

Wilson Liman Sugianto, S.Ds., M.Ds.

Lecture

Design Computerization · Animation · Motion Picture · Motion Graphic

M

Minsook Jeong, Ph.D.

Lecture

Drawing · Design Thinking

H

Hye-Kyung Kim, M.D.

Lecture

Design Thinking · Advertising

Student excellence

Awards & Outcomes

Competition Awards

2026

Jovan Putra Jaya Telaumbanua

1st Winner — JNE Video Competition (Students Category)

2026

Judah Bezaliel Parinding

2nd Runner Up — Widyatama International Competition (Students Category)

2026

Jovan & Alfrina Sefiani Losung

1st Winner — AI Usage in Library (JIU & Wilalodra University)

2025

Karin Cinthya Putri & Kezia Valerine

2nd Winner — AI Usage in Library (JIU & Wilalodra University)

Career Outcomes

K-Eduplex Marketing & Communication

Marketing Assistant System

CBN: Cahaya Bagi Negeri

Production Intern & Design Intern

PT. Solusi Anak Sakti

Social Media Content Designer

Ready to Create Impact?

Join Visual Communication Design and turn creative ideas into impactful designs, digital experiences, and powerful visual stories.

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